A neighbourhood bathhouse since 1970
For Autumn/Winter 2026, Edwin tells the story of the everyday places that shape Japan. The Neighbourhood Service chapter takes us to Ekoda-yu, a Tokyo public bathhouse opened in 1970 and run by three generations of the same family.
Firewood, plants and open doors
The 92-year-old grandfather still chops wood and works the front desk: every morning the bath water is heated over a wood fire. The father brought in music and plants to make the bathhouse brighter and more welcoming. Today it's run by Hiromu Hokkyo, the third generation, who left his office job when he became a father to be closer to his family. Together with his father, he renovated the lobby, added cold plunge baths and built a wooden deck.
It opens at 3pm and closes at 11pm. Customers include long-time regulars and many visitors from abroad, and people with tattoos are welcome. Hiromu's wish is simple: that public bathhouses stay alive for the neighbourhood and don't disappear.
The Ekoda Bath House capsule
Edwin puts the bathhouse's name on T-shirts, crew-neck sweatshirts and hoodies. The T-shirts are in 180 g/m² 100% cotton jersey; the sweatshirts and hoodies are in 350 g/m² 100% cotton, brushed inside for a soft, warm feel, designed for winter.
At Blakshop you'll find the original capsule, guaranteed by Blue Distribution, Edwin's official distributor for Italy. Free shipping and returns in Italy on orders over €70.
