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Obey

Obey is a communication revolution, irreverent propaganda, artistic provocation. This and much more belongs to the attitude of the artist Shepard Fairey, founder of Obey and active since the early nineties. The Obey project, which began with a sticker when Shepard Fairey was still a student, has grown and transformed into a real reality of international streetart, and one of the most popular and avant-garde clothing brands. Obey Clothing occupies a specific space in the world of streetwear, imposing a well-defined style collection after collection, a total look collection intended as a further means of spreading the artistic message. The very famous Obey logo and the original prints, inspired by the world of music, skate and Fairey's deep social commitment, characterize every single product. Obey Clothing today is a complete brand that presents timeless total looks and accessories. Along with the art that runs through and inspires his work, Obey presents endless collaborations: among others Ramones, Sex Pistols, Beastie Boys, Roxy Music ... and every season there is the Artist Series, a small collection designed for Obey by established artists.

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